Baits & Lures

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Berkley PowerBait MaxScent Flat Worm Soft Bait Berkley PowerBait MaxScent Flat Worm Soft Bait Black Shiner 3 3/5 in.

Berkley PowerBait MaxScent Flat Worm Soft Bait

BERKLEY

Was: $6.99
Now: $6.29

A Berkley PowerBait MaxScent Flat Worm gives smallmouth, largemouth, and pressured deep-water walleye a natural target by gliding nose-first into the strike zone with a meaty head, flat bottom, and thin quivering tail that mirrors wounded baitfish when...

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Rapala Balsa Xtreme BX Jointed Minnow Rapala Balsa Xtreme BX Jointed Minnow Smelt 3 1/2 in.

Rapala Balsa Xtreme BX Jointed Minnow

RAPALA

Was: $12.49
Now: $11.24

The Rapala Balsa Xtreme BX Jointed Minnow gives anglers a lively, responsive jointed action with a balsa core that kicks hard through the 6–8 ft. zone while a tough copolymer shell adds the durability needed to fish around rock, timber, and current...

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Berkley PowerBait MaxScent Flatnose Minnows Berkley PowerBait MaxScent Flatnose Minnows Black Shiner 4 in.

Berkley PowerBait MaxScent Flatnose Minnows

BERKLEY

Was: $6.99
Now: $6.29

Berkley PowerBait MaxScent Flatnose Minnows pack a high-powered scent like no other and are proven to catch more fish! These lures feature a compressed nose for better hook placement and come in a variety of great colors. Berkley makes their bait with...

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Berkley PowerBait Glitter Trout Bait Berkley PowerBait Glitter Trout Bait Pink 1.75 oz.

Berkley PowerBait Glitter Trout Bait

BERKLEY

Was: $4.99
Now: $4.49

The Berkley PowerBait Glitter Trout Bait is a top choice for anglers seeking an effective and visible lure. Its unique formula disperses advanced scent and flavor enhancers, making it highly attractive to trout. The addition of Crystalina glitter...

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Berkley Gulp! Earthworms Berkley Gulp! Earthworms Red Wiggler 1.1 oz. jar

Berkley Gulp! Earthworms

BERKLEY

Was: $5.99
Now: $5.39

Berkley Gulp! Earthworms are a skinny little bait with big fish potential. These worms are about four to five inches in length and are substantially thinner than the jarred Nightcrawlers. They smell, feel, and taste just like the real thing, that fish...

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Berkley Gulp! Maggots Berkley Gulp! Maggots Pink 1.5 oz. Jar

Berkley Gulp! Maggots

BERKLEY

Was: $4.99
Now: $4.49

The Berkley Gulp Maggot Jar is a game-changer for anglers looking to increase their catch. Its unique design allows for extreme scent dispersion, effectively expanding the strike zone and giving you more opportunities to reel in a big one. With its...

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Strike King Rage Cut-R Worms Strike King Rage Cut-R Worms Honey Candy 6 in.

Strike King Rage Cut-R Worms

STRIKE KING

$1.79 - $4.94

Coming to you with a big, nasty attitude are Strike King Rage Cut-R Worms! You can pitch or flip these versatile soft worms and see lots of action all day long. You won't believe the splash, noise, and action these coffee scented Rage Tails make!...

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Zoom Tiny Fluke Zoom Tiny Fluke Baby Bass 3 in.

Zoom Tiny Fluke

ZOOM

Was: $5.99
Now: $3.86

The Tiny Fluke is the smallest member of the Fluke family from Zoom. When the big bass are biting the smaller shads, the Tiny Fluke should be your main plastic fishing lure. Extensively used by professional anglers, this small fishing lure is the perfect...

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Zoom Magnum Finesse Worm Zoom Magnum Finesse Worm Watermelon Candy 5 in.

Zoom Magnum Finesse Worm

ZOOM

Was: $5.99
Now: $4.49

The Zoom Magnum Finesse Worm is a real game-changer when it comes to fishing for big bass! Despite being only a quarter inch longer than the standard Zoom Finesse worm, this amazing worm is twice as thick, meaning it creates a lot of movement in the...

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Berkley PowerBait The Deal Soft Bait Berkley PowerBait The Deal Soft Bait Pearl White 4.5 in.

Berkley PowerBait The Deal Soft Bait

BERKLEY

Was: $4.99
Now: $4.49

The Berkley PowerBait The Deal Soft Bait is the real thing if you like to turn on the big bass! Pro angling legend Skeet Reese teamed with Berkley to mastermind this high-sided shad profile. The Deal presents super tail action with swim jig trailers in...

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Strike King Rage Ned Bug Strike King Rage Ned Bug Bama Craw 2 1/2 in.

Strike King Rage Ned Bug

STRIKE KING

$1.79 - $6.29

The Strike King Rage Ned Bug is the perfect addition to your arsenal! This soft bait features a compact body that fits flawlessly on Ned Rig heads. The ribbed body creates a vibration that can draw in fish for a closer look. The double set of appendages...

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Rapala Ultra Light Shad Rapala Ultra Light Shad Gold 1 1/2 in.

Rapala Ultra Light Shad

RAPALA

Was: $7.99
Now: $7.19

The Rapala Ultra Light Shad gives anglers a compact, headstrong shad-style crankbait with a precision-weighted body that casts well, tracks true at any speed, and delivers a tight rolling swim that draws strikes when fish aren’t aggressively...

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Rapala Balsa Xtreme BX Brat Crankbait Rapala Brat Squarebill Homers Buddy 3

Rapala Balsa Xtreme BX Brat Crankbait

RAPALA

Was: $10.49
Now: $9.44

Bass love whackin' the Rapala Balsa Xtreme BX Brat Crankbait! The Brat combines a balsa inner core with a tough, copolymer shell to create a buoyant, yet durable crankbait. Perfect for shallow-water fishing, this crankbait features a squarebill to...

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Strike King Mr. Crappie Scizzor Shad Body Strike King Mr. Crappie Scizzor Shad Body Osage Orange 2 in.

Strike King Mr. Crappie Scizzor Shad Body

STRIKE KING

$0.90 - $2.69

The popular Mr. Crappie Scizzor Shad Jig has shed the jig and is now available to add to your favorite hook or jig head. The Scizzor Shad body features the Mr. Crappie signature balls and twin tails for twice the action. It includes a secret port for any...

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Berkley Flicker Shad Jointed Crankbait Berkley Flicker Shad Jointed Crankbait Firetail Anti-Freeze 2 in.

Berkley Flicker Shad Jointed Crankbait

BERKLEY

$3.23 - $5.39

Ready to make some noise? With the Berkley Flicker Shad Jointed Crankbait, you'll gain all the attention. This all-purpose trolling crankbait creates a ton of rattling and rolling action, sending noise and vibrations through the water that will drive...

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Strike King Rage Baby Bug Strike King Rage Baby Bug Watermelon Red Flake 3 in.

Strike King Rage Baby Bug

STRIKE KING

$1.79 - $6.29

Strike King Rage Baby Bug brings compact power to flipping, pitching, and finesse presentations when bass tuck tight to grass, wood, and docks. Scaled down from the original, this streamlined creature bait slips through cover easily while the ribbed body...

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Rapala Fat Rap Rapala Fat Rap Silver 2 in.

Rapala Fat Rap

RAPALA

Was: $8.99
Now: $8.09

The Rapala Fat Rap gives anglers a compact, deep-diving balsa crankbait with a tight swimming action that mimics a fleeing shad and consistently triggers strikes from finicky bass, walleye, and river smallmouth when covering 3–5 ft. flats or...

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Berkley PowerBait Ripple Shads Berkley PowerBait Ripple Shads Smelt 3 in.

Berkley PowerBait Ripple Shads

BERKLEY

$2.69 - $4.49

The Berkley PowerBait Ripple Shads are designed to mimic the appearance and movement of injured baitfish, making them an attractive option for predators. Their unique segmented body creates a more pronounced vibration in the water, while the paddle tail...

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Rapala CountDown Minnow Rapala CountDown Minnow Yellow Perch 1 1/2 in.

Rapala CountDown Minnow

RAPALA

$8.09 - $9.89

Rapala CountDown Minnows sink at a rate of 1 foot per second, allowing you to easily and repeatedly fish the targeted depth. Whether the fish are suspended, at the weed tops or holding on bottom structure, the Rapala CountDown Minnows can get you to them...

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Strike King Mini-King Spinnerbait Strike King Mini-King Spinnerbait Silver-Clear-Silver-Red 1/8 oz.

Strike King Mini-King Spinnerbait

STRIKE KING

Was: $3.99
Now: $2.24

The Strike King Mini-King Spinnerbait is a versatile and effective lure for catching a variety of fish species. Its unique design features a 2.1 size Tennesse diamond pattern Colorado blade that creates a tantalizing presentation on the water's surface...

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Zoom Fat Albert Curly Tail Zoom Fat Albert Curly Tail Green Pumpkin 3 in.

Zoom Fat Albert Curly Tail

ZOOM

Was: $3.99
Now: $2.96

The Zoom Fat Albert Curly Tail is just the right size to provide enough movement in the water to attract fish far and near. This bait combines a segmented, short, soft body with a slender, ribbon-style tail that moves back and forth, offering a great...

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Berkley PowerBait Floating Trout Bait Dough Berkley PowerBait Trout Bait

Berkley PowerBait Floating Trout Bait Dough

BERKLEY

$1.41 - $4.49

The Berkley PowerBait Floating Trout Bait Dough is a versatile and effective fishing solution for anglers targeting trout. Its unique, moldable formula allows for easy shaping and use, making it simple to present to fish. The floating design enhances the...

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