Soft Baits

Yamamoto Kut Tail Worms

GARY YAMAMOTO

$5.99

When it comes to finesse baits the Yamamoto Kut Tail worm, a.k.a. Cut Tail, has all the features you need to fool those finicky fish. The unique tail design produces a subtle action perfect for finesse fishing techniques like drop-shotting. The tapered...

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Strike King Rage Bugs

STRIKE KING

$5.49

Hot out of the molds and ready to pick apart structure, the Strike King Rage Bug was designed with the help of bass fishing legend, Denny Brauer. Made to be the ultimate flip bait, its streamlined body allows it to slip in and out of tiny holes in cover,...

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Zoom Centipedes

ZOOM

$5.99

The Zoom Centipede is an excellent choice for heavily pressured fish. These are "do nothing" worms that can make the difference between a good day or a bad day on the water. The Zoom Centipede has been used for years on a Carolina rig, but also is a...

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Zoom Mag Trick Worms

ZOOM

$6.29

The Zoom Magnum Trick Worm is a straight tail worm with a larger profile, designed for attracting big bites from big bass. Zoom combined the popular Zoom Trick Worm and the Magnum Finesse Worm to create the Magnum Trick Worm. It retains the...

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Berkley PowerBait The Champ Craw

BERKLEY

$5.99

Designed by two-time Bassmaster Classic Champion, Jordan Lee, the Berkley Powerbait Champ Craw delivers an ultra high definition profile and action that will get you into the winner's circle at your next derby. Molded with lifelike details from...

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Googan Baits Mondo Worms

GOOGAN BAITS, LLC

$5.99

Draw bass to your line with help from the Googan Baits Mondo Worm Soft Plastic Bait 8-Pack. This bait has a dose of Slaunch Sauce and salt that attracts bass near you, and it can be used in a variety of water depths. The Googan Baits Mondo Worm Soft...

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LiveTarget Hollow Body Frogs

LIVE TARGET

$9.99

Winner of the 2010 ICAST - Best Soft Lure Award - the Live Target Hollow Body Frog is one of the most detailed and realistic frog baits to ever hit the market. Anatomically correct with unprecedented detailing, it sits in the water on the pause just like...

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Zoom Double Ringers

ZOOM

$5.29

A long-time favorite among professional anglers, the Zoom Double Ringer has a tantalizing action that makes it ideal for a wide range of applications. Whether it's used on a Carolina-rig, drop shot, or shakey head, the salt-impregnated action of the Zoom...

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13 Fishing Ninja Tail Ninja Craw

13 FISHING

$5.99

Slip through cover like an assassin and catch unsuspecting bass with the 13 Fishing Ninja Tail Ninja Craw. Molded with a streamlined body shape that slides through holes in vegetation with ease, the 13 Fishing Ninja Tail Ninja Craw is equipped with...

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13 Fishing Trash Panda Poppin' Frog

13 FISHING

$12.99

Designed to generate a loud topwater commotion that will elicit heart-stopping blow ups, the 13 Fishing Trash Panda Poppin' Frog will allow you to fish through the densest cover and irritate big bass into biting. Built with a classic hollow body...

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13 Fishing Wobble Craw

13 FISHING

$5.99

Delivering an unmatched profile and performance, the 13 Fishing Rabbit Ear Tail Wobble Craw is the ultimate craw for any application. Crafted with mini rabbit ear tail antennas, large rabbit ear tail claws with independent appendages, and side legs, the...

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6th Sense Divine Shakey Worms

6TH SENSE CUSTOM LURE CO

$4.99

Designed to target and entice the more finicky fish on those tough days, the 6th Sense Divine Shakey Worm will definitely help you get a few extra bites and put more fish in the boat, which could be the difference between going home empty handed or...

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6th Sense Ned Fry Worms

6TH SENSE CUSTOM LURE CO

$3.99

A versatile finesse bait that is perfect for highly pressured fish, the 6th Sense Ned Fry Worm is one that you never want to leave the dock without. Made from a durable floating plastic, the 6th Sense Ned Fry Worm maintains an upright position when on...

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6th Sense Prawn Creature Baits

6TH SENSE CUSTOM LURE CO

$4.99

Designed to be your go-to flipping bait around the thickest of cover, the 6th Sense Prawn Creature Bait is built to slide in, out, and through vegetation with ease. Whether you're fishing shallow grass, shoreline brush, or deep hydrilla, the subtle...

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6th Sense Stroker Craw

6TH SENSE CUSTOM LURE CO

$4.99

Whether its shallow grass, shoreline brush, laydown logs, or deep hydrilla you're targeting, the 6th Sense Stroker Craw is designed to be your go-to craw style bait when you are looking for a presentation with a little more action to trigger more bites...

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Berkley Beat'n Paddle Frog

BERKLEY

$4.99

There's almost nothing more fun and exciting than watching a big bass inhale a topwater frog and that is why Berkley created the Berkley Beat'n Paddle Frog. Molded with two oversized paddle tail style feet, the Berkley Beat'n Paddle Frog beats the water...

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Berkley Buzz'n Speed Toad

BERKLEY

$5.99

Built for one thing and one thing only, to entice heart-stopping topwater strikes. The Berkley Powerbait Buzz'n Speed Toad is built with serrated feet that buzz and cut the water's surface, creating a strike provoking topwater disturbance and sound. It...

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