Soft Baits

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Berkley PowerBait Pit Boss Berkley PowerBait Pit Boss June Bug 3 in.

Berkley PowerBait Pit Boss

BERKLEY

Was: $3.99
Now: $3.59

When you're frustrated on a tough fishing day, and nothing seems to be working, use the Berkley PowerBait Pit Boss! You know you'll be attracting fish with the exclusive PowerBait scent formula, but its unique profile was designed to mimic both baitfish...

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Berkley PowerBait Power Wigglers

Berkley PowerBait Power Wigglers

BERKLEY

Was: $4.99
Now: $4.49

Berkley PowerBait Power Wigglers are more effective and easier to store than waxworms or larvae. These wigglers outperform live bait simply by lasting longer. The Berkley PowerBait Power Wigglers are infused with an exclusive scent and flavor that taste...

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Berkley Alive Leeches Berkley Gulp! Alive! Leech Black 1 in.

Berkley Alive Leeches

BERKLEY

Was: $5.99
Now: $5.39

The Berkley scientists have created a bait that replaces the real thing with their development of the Gulp Alive Leech. Each bait is the size, shape, and color of a natural leech and is impregnated with Gulp attractant. The Gulp Alive Leech is extremely...

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Berkley Gulp! Alive! Maggots

Berkley Gulp! Alive! Maggots

BERKLEY

Was: $5.99
Now: $5.39

Berkley Gulp! Alive Maggots are proven to outfish live baits 2:1. These maggots feature an extreme scent dispersion to expand your strike zone. The maggots are packaged in Berkley's "Magic Gravy," which enables you to recharge your baits by putting them...

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Berkley PowerBait MaxScent Flat Worm Soft Bait Berkley PowerBait MaxScent Flat Worm Soft Bait Black Shiner 3 3/5 in.

Berkley PowerBait MaxScent Flat Worm Soft Bait

BERKLEY

Was: $6.99
Now: $6.29

A Berkley PowerBait MaxScent Flat Worm gives smallmouth, largemouth, and pressured deep-water walleye a natural target by gliding nose-first into the strike zone with a meaty head, flat bottom, and thin quivering tail that mirrors wounded baitfish when...

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Berkley PowerBait MaxScent Flatnose Minnows Berkley PowerBait MaxScent Flatnose Minnows Black Shiner 4 in.

Berkley PowerBait MaxScent Flatnose Minnows

BERKLEY

Was: $6.99
Now: $6.29

Berkley PowerBait MaxScent Flatnose Minnows pack a high-powered scent like no other and are proven to catch more fish! These lures feature a compressed nose for better hook placement and come in a variety of great colors. Berkley makes their bait with...

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Berkley Gulp! Earthworms Berkley Gulp! Earthworms Red Wiggler 1.1 oz. jar

Berkley Gulp! Earthworms

BERKLEY

Was: $5.99
Now: $5.39

Berkley Gulp! Earthworms are a skinny little bait with big fish potential. These worms are about four to five inches in length and are substantially thinner than the jarred Nightcrawlers. They smell, feel, and taste just like the real thing, that fish...

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Berkley Gulp! Maggots Berkley Gulp! Maggots Pink 1.5 oz. Jar

Berkley Gulp! Maggots

BERKLEY

Was: $4.99
Now: $4.49

The Berkley Gulp Maggot Jar is a game-changer for anglers looking to increase their catch. Its unique design allows for extreme scent dispersion, effectively expanding the strike zone and giving you more opportunities to reel in a big one. With its...

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Strike King Rage Cut-R Worms Strike King Rage Cut-R Worms Honey Candy 6 in.

Strike King Rage Cut-R Worms

STRIKE KING

$1.79 - $4.94

Coming to you with a big, nasty attitude are Strike King Rage Cut-R Worms! You can pitch or flip these versatile soft worms and see lots of action all day long. You won't believe the splash, noise, and action these coffee scented Rage Tails make!...

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Zoom Tiny Fluke Zoom Tiny Fluke Baby Bass 3 in.

Zoom Tiny Fluke

ZOOM

Was: $4.29
Now: $3.86

The Tiny Fluke is the smallest member of the Fluke family from Zoom. When the big bass are biting the smaller shads, the Tiny Fluke should be your main plastic fishing lure. Extensively used by professional anglers, this small fishing lure is the perfect...

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Zoom Magnum Finesse Worm Zoom Magnum Finesse Worm Watermelon Candy 5 in.

Zoom Magnum Finesse Worm

ZOOM

Was: $4.99
Now: $4.49

The Zoom Magnum Finesse Worm is a real game-changer when it comes to fishing for big bass! Despite being only a quarter inch longer than the standard Zoom Finesse worm, this amazing worm is twice as thick, meaning it creates a lot of movement in the...

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Berkley PowerBait The Deal Soft Bait Berkley PowerBait The Deal Soft Bait Pearl White 4.5 in.

Berkley PowerBait The Deal Soft Bait

BERKLEY

Was: $4.99
Now: $4.49

The Berkley PowerBait The Deal Soft Bait is the real thing if you like to turn on the big bass! Pro angling legend Skeet Reese teamed with Berkley to mastermind this high-sided shad profile. The Deal presents super tail action with swim jig trailers in...

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Strike King Rage Ned Bug Strike King Rage Ned Bug Bama Craw 2 1/2 in.

Strike King Rage Ned Bug

STRIKE KING

$1.79 - $6.29

The Strike King Rage Ned Bug is the perfect addition to your arsenal! This soft bait features a compact body that fits flawlessly on Ned Rig heads. The ribbed body creates a vibration that can draw in fish for a closer look. The double set of appendages...

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Strike King Mr. Crappie Scizzor Shad Body Strike King Mr. Crappie Scizzor Shad Body Osage Orange 2 in.

Strike King Mr. Crappie Scizzor Shad Body

STRIKE KING

$0.90 - $2.69

The popular Mr. Crappie Scizzor Shad Jig has shed the jig and is now available to add to your favorite hook or jig head. The Scizzor Shad body features the Mr. Crappie signature balls and twin tails for twice the action. It includes a secret port for any...

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Strike King Rage Baby Bug Strike King Rage Baby Bug Watermelon Red Flake 3 in.

Strike King Rage Baby Bug

STRIKE KING

$1.79 - $6.29

Strike King Rage Baby Bug brings compact power to flipping, pitching, and finesse presentations when bass tuck tight to grass, wood, and docks. Scaled down from the original, this streamlined creature bait slips through cover easily while the ribbed body...

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Zoom Fat Albert Curly Tail Zoom Fat Albert Curly Tail Green Pumpkin 3 in.

Zoom Fat Albert Curly Tail

ZOOM

Was: $3.29
Now: $2.96

The Zoom Fat Albert Curly Tail is just the right size to provide enough movement in the water to attract fish far and near. This bait combines a segmented, short, soft body with a slender, ribbon-style tail that moves back and forth, offering a great...

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Berkley Gulp! Alive! Fat Floating Trout Worms Berkley Gulp! Alive! Fat Floating Trout Worms Natural 2 in.

Berkley Gulp! Alive! Fat Floating Trout Worms

BERKLEY

Was: $5.99
Now: $5.39

Berkley Gulp! Alive Fat Floating Trout Worms are shorter, fatter, and can be wacky rigged or used on a traditional floating trout rig. This bait replicates the trout attracting features of small worms and other forage, with a little added bulk. These...

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Z-Man Zinkerz Z-Man Zinkerz Watermelon 5 in.

Z-Man Zinkerz

Z-MAN

$3.59 - $4.04

Z-Man Zinkerz fish with unrivaled durability and excellent shimmy action! Zinkerz are as incredibly versatile as they are productive whether rigged straight, Texas, Carolina, wacky rig, or set up drop-shot style. These non-toxic, super tough...

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Zoom Super Fluke Zoom Super Fluke Electric Shad 5 1/4 in.

Zoom Super Fluke

ZOOM

$3.86 - $4.31

The Zoom Super Fluke is the perfect addition to your tackle box when bass fishing. Available in 5 1/4" and 6" sizes, the deep belly causes this Super Fluke fishing lure to dart, glide, and knuckleball through the water and features a hook slot for...

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Z-Man Finesse WormZ Z-Man Finesse WormZ Watermelon 7 in.

Z-Man Finesse WormZ

Z-MAN

$2.15 - $3.59

While a Z-Man Finesse WormZ looks similar to the run-of-the-mill bass worms, the ElaZtech material makes all the difference in the world! The buoyancy of the ElaZtech combined with its legendary 10X Tough construction allows Z-Man Finess WormZ baits to...

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Zoom Ultra-Vibe Speed Craw Zoom Ultra-Vibe Speed Craw Green Pumpkin Blue 3.5 in.

Zoom Ultra-Vibe Speed Craw

ZOOM

$2.69 - $4.76

The Zoom Ultra-Vibe Speed Craw is a "jack-of-all-trades" and a master at enticing bass – it's great by itself when dragged slowly across the bottom of a lakebed or stream for opportunistic feeders. The Zoom UV Speed Craw's compact shape and fast...

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Zoom Z Craw Zoom Z Craw Black Sapphire 4 1/2 in.

Zoom Z Craw

ZOOM

Was: $5.49
Now: $4.94

The Zoom Z Craw features a streamlined design that can slip into the thickest cover without issue. As the Zoom Craw moves in and out of the heaviest cover, forward-facing ribs and fluttering claws pulsate furiously like an angry crawfish. The Z Craw...

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Zoom UV Ultra Vibe Speed Worm Zoom UV Ultra Vibe Speed Worm Black Sapphire 6 in.

Zoom UV Ultra Vibe Speed Worm

ZOOM

Was: $4.99
Now: $4.49

The Zoom UV Ultra Vibe Speed Worm can elicit a strong response from predatory bass. The long bulky body of this plastic fishing lure displaces ample water with its Ultra Vibe Tail to grab the attention of fish. It combines the realistic look and action...

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