Soft Baits

Shop soft plastic lures and soft baits designed for bass fishing, finesse techniques, and versatile freshwater applications. Find soft plastic worms, soft plastic crawfish, ned rig baits, and reliable soft plastic lures from trusted fishing brands. Save on competitive prices, fishing deals, and sale offers from popular brands like Berkley, Zoom, and Yamamoto.

Berkley Alive Minnows Berkley Alive Minnow Emerald Shiner 3

Berkley Alive Minnows

BERKLEY

$9.99 - $19.99

NEW Berkley Gulp! Alive is the next generation in Gulp! technology. Now your favorite baits come floating in the "Magic Gravy" in Pint buckets, enabling you to recharge your baits by putting them...

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Strike King KVD Magnum Dream Shots Dream Shot OPT Pro Blue Neon 5

Strike King KVD Magnum Dream Shots

STRIKE KING

$1.99 - $6.69

Designed by the one-and-only Kevin VanDam, the Strike King KVD Magnum Dream Shot delivers a tantalizing action that is dead-on for dropshotting. Built with the popular triangle-hinged tail of the...

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Strike King ElazTech Zero 5 Strike King Lures Zero Soft Bair Worm 5" Body Length Variable Depth Coppertreuse Lure

Strike King ElazTech Zero 5

STRIKE KING

$5.39 - $5.99

The Strike King Zero is impregnated with a ton of salt so it will sink quickly like the other Senko Style baits. But the Zero has one major advantage over any other stick bait, it is made with Strike...

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Zoom Ol' Monster Worms Zoom 002-340 6" Lizard Gooseberry

Zoom Ol' Monster Worms

ZOOM

$4.99 - $5.99

The Ol' Monster from Zoom Bait Company has been the go-to big worm of tournament anglers for years. The Ole Monster is a sure bet to catch a kicker to fill out your limit or to boat the fish of a...

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Zoom Creepy Crawler Tails Zoom Creepy Crawler Green Pumpkin

Zoom Creepy Crawler Tails

ZOOM

$4.49 - $4.99

Makes a great jig trailer or can be added to create your own spider jig color combination. If you're looking to improve your odds with a spinnerbait, try the Zoom Creepy Crawler as a trailer. The...

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Zoom Mag II Worms Zoom Mag 2 Watermelon Seed

Zoom Mag II Worms

ZOOM

$3.29 - $6.99

The Zoom Mag II Worm is great when water temperatures heat up and fishing pressure begins to take its toll. Ideal for targeting bigger bass on a Texas-rig, especially when flipping and pitching into...

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Zoom Ultra Vibe Chunks Zoom Ultra Vibe Chunk Green Pumpkin

Zoom Ultra Vibe Chunks

ZOOM

$1.79 - $5.99

When Zoom developed their Ultra Vibe tails they believed in the technology so much that they patented their design. It makes sense that the Ultra Vibe Chunks are one of the trailers used the most by...

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Zoom Swimmin Chunks Swimmin Chunk Black Blue Flake

Zoom Swimmin Chunks

ZOOM

$1.79 - $3.99

The Swimmin Chunk from Zoom is a prefect trailer for spinnerbaits and buzzbaits as well as all jigs. The tails come alive with the slightest movement, adding big fish appeal to any bait you add this...

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Z-Man StreakZ Lures Z-Man STRXL2 Streakz XL 8in Smoky Shad STRKXL-57PK2

Z-Man StreakZ Lures

Z-MAN

Was: $4.49
Now: $3.99

Designed to mimick a darting baitfish with uncanny realism, the soft, potbelly-minnow design of Z Man StreakZ entices strikes from virtually every fresh- and saltwater species that swims. Their...

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Zoom Speed Worms Zoom Speed Worm Green Pumpkin

Zoom Speed Worms

ZOOM

$2.99 - $5.89

These are the ORIGINAL Zoom Speed Worms with the thick paddle tail. The Zoom Speed Worm combines soft, durable plastic and bright, clear colors to create a big, thick, paddle tail worm that has...

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Zoom Magnum Lizards Zoom 033-054 8" Magnum Lizard Wtrm Red

Zoom Magnum Lizards

ZOOM

$6.29 - $6.99

Fish-catching dynamite. Several sizes to choose from. Many tournament fishermen swear by this these. Soft to the touch and impregnated with salt to lure fish in. 8" in length.Specifications and...

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Strike King KVD Baby Sexy Frogs Strike King Baby Sexy Frog Sexy Frog

Strike King KVD Baby Sexy Frogs

STRIKE KING

$1.99 - $12.99

The Strike King Baby Sexy Frog is a more compact, snack size version of the ever-popular Strike King KVD Sexy Frog. This hollow belly frog may be small, but it will pack a punch on those bass that...

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Zoom Magnum Finesse Worms Mag Finesse Worm Pumpkin

Zoom Magnum Finesse Worms

ZOOM

$2.81 - $6.29

Beefy would be the best way to sum up the Magnum Finesse Worm from Zoom. This worm is about twice as thick as the standard Zoom Finesse Worm while only about a quarter inch longer. Effective...

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Zoom Salty Super Flukes Zoom Super Fluke Watermelon Magic

Zoom Salty Super Flukes

ZOOM

$4.59 - $5.79

Soft jerk baits are known fish catchers and the Salty Super Fluke from Zoom Baits is one of the premier baits on the market today. The natural fish shape is attractive to all kinds of fish in both...

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Zoom Curly Tail Worms Zoom Curly Tail Green Pumpkin

Zoom Curly Tail Worms

ZOOM

$2.81 - $4.99

Setting itself apart from other soft plastics with a sensational swimming action, the Zoom Curly Tail delivers a thin, finesse-focused profile that excels when fish are keyed-in on smaller forage. As...

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Zoom Lizards Baits Zoom Bait 6-Inch Lizard Bait-Pack of 9 (Green Pumpkin/Pearl)

Zoom Lizards Baits

ZOOM

$2.27 - $5.39

Zoom soft plastic baits are known throughout the bass fishing world as tough, dependable plastics that catch fish under every condition, and these lizards are no exception. The secret is in the...

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Zoom Brush Hogs Zoom Brush Hog Black

Zoom Brush Hogs

ZOOM

$5.69 - $6.99

The Zoom Brush Hogs are the most popular of the new generation of 'creature baits' on the market today. They've been responsible for winning a lot of money in tournaments all over the United States...

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Zoom Mag UV Speed Craws Zoom Mag Speedcraw Watermelon Seed

Zoom Mag UV Speed Craws

ZOOM

$5.89 - $6.59

Responding to the popular demand and the requests of the Zoom pro staff, the Zoom Magnum Ultra Vibe Speed Craw delivers the same superstar performance and utility as the original Speed Craw but now...

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Zoom Midsize Brush Hogs

Zoom Midsize Brush Hogs

ZOOM

Was: $6.29
Now: $5.69

Adding to Zoom's legendary line-up of fishing catching baits, the Zoom Midsize Brush Hog splits the difference between the Baby Brush Hog and the Standard Brush Hog to give anglers the perfect size...

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Zoom Super Chunks Zoom 37391 037391 Super Chunk Jig Trailer

Zoom Super Chunks

ZOOM

$1.79 - $3.99

Plastic chunks are a great and inexpensive alternative to pork trailers for jigs, spinnerbaits and buzzbaits. The Zoom Super Chunk is a good looking chunk designed for lots of fluttering action. The...

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Zoom Uni-Toads Zoom Uni Toad Swimbait Green Pumpkin 4"

Zoom Uni-Toads

ZOOM

$6.29 - $6.99

The Zoom Uni-Toad Swimbait is a versatile soft plastic lure designed to mimic a swimming toad. Its unique single paddle tail allows for a strong kicking motion, making it an attractive option for...

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